YouTube Algorithm: The Constantly Updated Guide to YouTube’s Updates & Changes

Since marketers are at the mercy of algorithms on nearly every publishing channel, knowing how each of these unique algorithms work is crucial to attracting and maintaining an audience. Luckily, while some channels are rather reserved about the secrets of their algorithms, YouTube, the most popular video platform, has been remarkably transparent. In 2016, YouTube…

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What Happened When Google's CEO Testified Before Congress

Google CEO Sundar Pichai today appeared before members of the U.S. House of Representatives Judiciary Committee, in a hearing titled “Transparency & Accountability: Examining Google and its Data Collection, Use and Filtering Practices.” Some topics dominated lawmakers’ questions for Pichai more than others, with some viewers experiencing a sense of déjà vu and seeing some parallels …

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